In Thanet and across Kent, the cost of a custom business logo in 2026 generally ranges from £250 to over £2,500, depending on whether you hire a freelancer or an agency. For a professional, high-quality custom logo suitable for a new business, you should budget between £300 and £1,000.

Estimated Logo Costs in Kent (2026)
Experienced Freelancer/Small Agency: £1,000 – £3,000+ for a logo that includes brand strategy and guidelines.

Branding Agency: £2,500 – £5,000+ for a full brand identity package.

Freelance Designer (Intermediate): £300 – £1,000 for a bespoke, professional logo.

Factors Influencing the Cost
Revisions and Concepts: Packages that include multiple concepts (e.g., 3-5 options) and unlimited or several rounds of revisions are higher in price.

Deliverables: A high-quality package includes high-resolution, vector-based files (.ai, .svg, .eps, .png) for printing and digital use.

Strategy: Agencies include brand workshops and competitive research in their price.

Experience level: A student or beginner freelancer might charge £100–£300, while a seasoned professional will charge much more for higher-quality research and design.